How to evaluate AI agents for trust and security
The experiences that AI search and agents (also known as digital assistants) offer on websites will soon become an expected part of digital interactions. Website visitors will increasingly rely on them to find relevant information, complete tasks, and navigate dense...
Going global with multilingual search and digital assistants
On a traditional website, users who don’t speak the default language often have to work around the experience. They may rely on third-party translation tools or have to adjust their browser settings to access the content. A direct translation might carry over...
How Image AI within website search can drive deeper engagement with your brand
Every extra bit of effort on a website or in another type of digital interaction increases the chances of losing the user. Slow loading times, clunky navigation, and it takes effort for website visitors to read through everything you presented them with. Text-heavy...