What is MCP (Model Context Protocol)? Why it matters for AI assistants and for websites
LLMs (large language models) are powerful, but most people still use them in limited ways: composing messages, answering questions, or writing code. What truly unlocks their value is applying them in the application layer: not just to talk, but to act. That’s where...
How Image AI within website search can drive deeper engagement with your brand
Every extra bit of effort on a website or in another type of digital interaction increases the chances of losing the user. Slow loading times, clunky navigation, and it takes effort for website visitors to read through everything you presented them with. Text-heavy...
Make higher education websites as helpful as an in-person tour with AI assistants
When someone arrives on your campus, you generally know where they’re headed based on what type of visitor they are. Prospective students go to the admissions office, current students go to class, and faculty go to their office in their department’s building. Higher...